Mystery shopping is not a new research method in its most basic form. Essentially, it is the use of trained, professional mystery shoppers who impersonate customers and interact with a business in a real-life environment. However, mystery shopping can take on many different forms and a multitude of different scenarios can be tested in a…
The only way to capture the real emotion that customers experience is to ‘live’ that experience through their eyes in a real-time, uncensored, and unfiltered manner. The Clear Strategy Company Mystery Shopping solution brings the customer and their real-life experiences into the boardroom in a raw and compelling format that allows the executive to really feel…
Have you ever heard the saying “a canary in a coal mine”? This phrase refers to the practice of using canaries to detect the presence of dangerous gases in coal mines. Canaries are more sensitive to these gases than humans, so if a canary stopped singing or died, it was a sign that the air…
Mystery shopping is a valuable tool for businesses of all sizes and industries. It involves hiring individuals to pose as customers and evaluate various aspects of a business, such as customer service, product quality, and overall experience. By using mystery shopping, businesses can gain valuable insights into the customer experience and identify areas for improvement.…
Johannes Loots was interviewed on RSG about various aspects of our Covid-19 Barometer (https://clearstrategycompany.com/covid-19-barometer/).
Johannes Loots was interviewed again on RSG (http://www.rsg.co.za/Program/11/monitor) by Anita Visser and Gustav Greyling.
Clear Strategy Company has been running an online survey researching the perceptions and anxiety levels among South Africans since the 17th of March, 10 days before lockdown. More than 21 500 people have participated in the study so far. A large majority of employees were satisfied with the communication from their employer. Employers made important…
Susan Lombaard from Maroela Media (https://maroelamedia.co.za/) wrote an interesting article about the anxiety South Africans are experiencing due to the Covid-19 pandemic and the related economic pressures. Read it here: https://maroelamedia.co.za/nuus/sa-nuus/meer-angs-oor-inkomste-verlies-as-covid-19-self-toon-studie/
Clear Strategy Company has been running an online survey researching the perceptions and anxiety levels among South Africans since the 17th of March, 10 days before lockdown. More than 17 500 people have participated in the study so far. The results show that the anxiety caused by financial commitments and loss of income is higher…